Introduction
As a reseller, knowing your profit is great, but knowing your Break-Even Point is survival. Whether you are running a clearance sale on eBay, accepting an offer on Depop, or pricing new stock for Amazon, you need to know the exact amount that covers your costs—down to the penny.
Use our 2026 Break-Even Calculator to instantly find the “Zero-Profit” price for any item across all major UK marketplaces.
⚖️ Break-Even Calculator
Find the exact price you need to sell at to cover all costs.
Enter costs to find your floor.
How the Break-Even Price is Calculated
Many sellers make the mistake of simply adding their costs together (Cost + Shipping). However, because marketplaces take a percentage of the total sale price, your break-even point is actually higher than your combined costs.
Our tool uses the professional margin formula:
Break-Even Price = (Item Cost + Shipping + Fixed Fees) ÷ (1 – Marketplace Fee %)
By using this formula, you ensure that even after the platform takes its cut, you are left with exactly what you spent to get the item out the door.
When Should You Use This Tool?
Knowing your break-even point is a competitive advantage. Use this data to:
- Accept Offers with Confidence: When a buyer sends a “Best Offer,” you can instantly see if it’s below your floor.
- Clear “Dead” Stock: If an item hasn’t moved in 90 days, use the break-even price to liquidate it without taking a loss.
- Calculate “Total Loss” Scenarios: If you have to go below break-even to move an item, you’ll know exactly how much of a loss you are taking for tax purposes.
Marketplace Fee Reference (2026)
Different platforms require different markups to reach break-even. Here is how the most popular UK platforms compare:
| Platform | Avg. Commission | Fixed Fee | Break-Even Difficulty |
| Vinted | 0% | £0.00 | Very Low (Cost + Shipping) |
| TikTok Shop | 8% | £0.00 | Low |
| Depop | 10% | £0.00 | Moderate |
| eBay UK | 12.8% | £0.30 | Moderate/High |
| Amazon FBM | 15% | £0.75 | High |
FAQ
Q: Does this include the buyer’s shipping payment? A: Yes. In reselling, fees are usually charged on the Total Amount Paid by the Buyer. This calculator factors that in to give you a true minimum listing price.
Q: Why is my break-even higher than I expected? A: This is usually due to the “Fixed Fee” (like eBay’s 30p or Etsy’s 20p) and the fact that platforms take a percentage of the shipping cost too.
Q: What if I am VAT registered? A: This tool is designed for non-VAT registered sellers. If you are VAT registered, you should account for the 20% VAT on your fees and sale price separately.